Whether it’s intentional propaganda, unintentional misinformation, or simply deceiving advertising strategies, visual communication has never been inherently transparent. Although this fact is not new, we still keep believing in what we see. Only recently, in the context of emerging deep-fakes and fake news, has this belief been shaken.
The lecture will present examples from critical and speculative design practice which aims to answer questions on how are we going to face the visual uncertainty of photorealistic generated fakes and other synthetic media produced by artificial intelligence? How to distinguish between what’s real and what’s fake, and does it even matter? Can visual AI-driven tools be used to embrace creative practices without negative consequences?
From a case study on controversial urban development in Bratislava, through to critical experiments with AI tools for generating synthetic media, to speculative future scenarios crowdsourced from participatory workshops, the presented work provokes uncomfortable questions and opens up the discussion towards greater responsibility for co-creation of our daily - soon to be synthetic - reality.
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